Brad Purcell, Senior Director of Business Development, Tricentis
Brad is the Sr. Director of Business Development at Tricentis, where he serves as a strategic leader in the SAP practice. With a career spanning over 25 years in quality assurance, Brad has been instrumental in guiding companies through their digital transformations, promoting a quality-first philosophy. His visionary leadership has been crucial in transitioning the industry from a "user does" to a "user decides" approach when considering AI in quality assurance.
Brad’s experience in AI for quality assurance includes a focus on machine learning and autonomous automated test creation. He has been a key figure in educating executives on the future of testing, helping them understand and leverage the benefits of gen-AI, which he considers a revolutionary force in the quality assurance industry.
As a seasoned speaker, having shared his insights at notable conferences such as the SAP BTP Conference, SAP Sapphire Orlando, and SAP Sapphire Barcelona. His contributions continue to shape and invigorate the technology landscape, making him a thought leader in AI and quality assurance.